WHY DO WE LOVE "LOOKS FOR LESS" BUT JUDGE DUPE FRAGRANCES?

In fashion and home décor, “dupes” are celebrated. Fashion lovers recreate Chanel looks with Zara. Interior designers praise “inspired by” pieces from Z Gallerie or West Elm to get the luxury aesthetic without the luxury price. Entire social feeds are built on “look for less” guides.

But when it comes to fragrance, suddenly “dupe” is a dirty word. Why? Maybe it’s time to challenge that double standard. Aren't furniture, fashion, and fragrance all forms of artistic design?

What Is a Dupe (Inspired By) Fragrance?
A dupe fragrance is inspired by a well-known designer or niche scent. It captures the same recognizable notes, mood, and energy—without the triple-digit price tag. Like your favorite blazer that channels high fashion or the chic lamp that nods to a designer piece, dupe fragrances let you experience beauty in a more accessible way.

Why Dupes Matter
• Luxury Without Limits → Smell incredible without the splurge.
• Freedom of Choice → Build a fragrance wardrobe you can actually enjoy every day.
• Play, Don’t Preserve → Stop saving perfume for “special occasions.” With dupes, every day can feel luxurious.

Do Dupes Really Compare?
Here’s the truth: most dupes capture the essence beautifully. They may not be identical note-for-note, but they deliver the same vibe—the one people remember when you walk past. And let’s be honest, the only one keeping score is you. To everyone else, you smell unforgettable. Let's be for real. No one is stopping you and saying "Hey, you smell like a dupe of XYZ." 

Why Pay for Branding?
Designer fragrances don’t just price the perfume—you’re paying for advertising campaigns, packaging, and prestige. Dupes strip away the markup and give you what really matters: the scent.

It’s no different from fashion and furniture:
✨ Chanel or Zara.
✨ Restoration Hardware or Z Gallerie.
✨ Dior or a designer-inspired dupe.

Both choices are valid.

Do What’s Best for You
At the end of the day, fragrance is personal. Some people love the practice of investing in designer bottles. Others love the freedom of experimenting with dupes. Neither is right or wrong—it’s about what makes you feel confident, beautiful, and true to yourself.

We celebrate choice. Whether you’re curating a wardrobe of designer-inspired scents or mixing dupes with originals, what matters most is that fragrance works for you.

Our Take on Dupes
We don’t just mimic—we reimagine. Each dupe fragrance we create celebrates the feeling of the original while making it accessible to more people. We also like to put our spin on the original just to add a little oomph to it. Our seasonal drops bring fresh discoveries, while customer favorites return like old friends.

To us, fragrance isn’t about labels—it’s about how it makes us feel.

✨ The Final Note
If we can embrace “looks for less” in our closets and homes, why should fragrance be any different? Dupes aren’t lesser—they’re an affordable, more accessible, and stylish way to enjoy luxury on your own terms.

Smell iconic. Spend wisely for what works with your personal budget. Do what’s best for you.